Can caddy

Qualifying Question

What organizational challenges do you face with a side-by-side configuration?

Demo

Stage the refrigerator with cans in the can caddy to show customers how it frees up shelf space and door bins for more organizational flexibility.

Data Point Insight

63% of consumers say that the most valued functional aspect of the kitchen is the ease to store and find things,(1) so a Whirlpool brand refrigerator with a can caddy fits their lifestyle beautifully.

Short Description

Free up shelf space with the can caddy.

Long Description

Free up shelf space and get more flexibility using this in-door can caddy that holds either cans or bottles.

Reason To Believe

More shelf space

Hidden hinges

Qualifying Question

What type of aesthetics are you looking for in your refrigerator?

Demo

Show off the hidden hinges by opening and closing the refrigerator doors. Point out how the extended door tops hide the hinges when closed.

Data Point Insight

Refrigerator doors on certain models are built taller than their hinges to hide them from view, resulting in a more built-in look.

Short Description

Get a seamless look with hidden hinges.

Long Description

Customers can get a seamless look with door hinges that stay out of sight.

Reason To Believe

Hinges out of sight

Frameless glass shelves

Qualifying Question

What items do you store in your current refrigerator that might topple over if not level?

Demo

Rest props like a soda can or a ketchup bottle along the edge of the frameless glass shelf, and on the plastic frame of a competitive glass shelf. Show customers how the items rest securely on the Whirlpool brand shelves while they sit unevenly on the unlevel surface of the framed shelf.

Data Point Insight

Customers want things to be "easy to clean and disinfect." In fact, this is one of the top 5 most valued aspects of their kitchen.(1) Frameless glass shelves not only hold items from wall to wall, they contain messes and are easy to clean.

Short Description

Store more items on each shelf with wall-to-wall frameless glass shelves, which offer greater storage flexibility.

Long Description

Store more on each shelf without the plastic frames that can cause items to rest unevenly and topple over. The wall-to-wall design of these glass shelves means more can fit on each shelf, while the smooth surface prevents items from falling through the cracks.

Reason To Believe

Smooth glass

Tap Touch controls

Qualifying Question

What kind of cleaning challenges do you have with your electronics?

Demo

If the product is powered on the sales floor, put the product into Demo mode to showcase the different controls.

Short Description

Clean these Tap Touch controls as easily as you use them.

Long Description

Experience expert control similar to your other digital devices. Tap Touch controls enable direct control of your refrigerator and freezer compartments from the outside of the door. Plus, these controls clean up easily.

Reason To Believe

Controls that are easy to clean and use

LED interior lighting

Qualifying Question

What foods look less than appetizing based on the lighting in your current refrigerator?

Demo

Point out the various locations of the LED lights on the interior. Talk about how the angles of the lights provide a better look for food within the refrigerator. Show off the LED interior lighting by staging the refrigerator with bright colorful food and beverages. Note how the LED bulbs use less energy and don't need to be replaced over the life of the product.

Data Point Insight

LEDs—especially ENERGY STAR() rated products—use at least 75% less energy and last 25 times longer than incandescent lighting.(1)

Short Description

See food in a more natural light with LED interior lighting.

Long Description

Keep food looking as good as it tastes. Light is cast inside the refrigerator so food looks like it's supposed to.

Reason To Believe

Food that looks as good as it tastes

Factory-installed icemaker

Qualifying Question

Would you like to have ice available right away with your new refrigerator?

Demo

Point out the icemaker in the freezer compartment and explain to customers how easy it is to get ice without additional icemaker installation hassles.

Short Description

Keep plenty of ice on hand with the factory-installed icemaker.

Long Description

Don't worry about refilling ice trays with this pre-installed ice maker that makes sure you always have plenty of ice on hand. Customers will love having ice made right after they start using their new refrigerator. No need for installing an icemaker by the customer or a professional.

Reason To Believe

Ice right now

Adaptive defrost

Qualifying Question

When do you defrost your freezer?

Demo

Show customers that the freezer compartment includes sensors that monitor the temperature and humidity. Without needing to guess, customers can experience a freezer that defrosts itself when necessary.

Short Description

The freezer defrosts only when necessary with Adaptive defrost.

Long Description

Adaptive Defrost automatically monitors the freezer environment and runs the cycle only when necessary.

Reason To Believe

Frost detection

Humidity-controlled crispers

Qualifying Question

Which fresh produce do you find most challenging to store in your current refrigerator?

Demo

Point out the crispers to customers and explain how they differ from the deli drawer for meats and cheeses (if applicable to that model). Ask customers to adjust the humidity control slider from fruits to vegetables. Teach them how the environment for fruits and vegetables slightly differs, so having control helps the food stay fresh.

Data Point Insight

Customers can rest assured their produce will be well cared for inside these humidity-controlled crispers. They can adapt each crisper to fruits or vegetables with the sliding controls.

Short Description

Store fruits and vegetables in the humidity-controlled crispers.

Long Description

Store fruits and vegetables in their ideal environment. Customers can rest assured their produce will be well cared for inside these humidity-controlled crispers. They can adapt each crisper to fruits or vegetables with the sliding controls.

Reason To Believe

Storage that keeps produce crisp

Electronic Temperature Controls

Qualifying Question

What kinds of refrigerated items do you wish you could control the temperature more with?

Demo

Show customers where they can control the temperature for the refrigerator. If the unit is powered, allow customers to adjust in demo mode.

Short Description

Choose the ideal temperature for your refrigerator and freezer with electronic temperature controls.

Long Description

Choose the ideal temperature with convenient, up-front controls in the refrigerator section. It's easy for customers to customize their refrigerator settings with these controls that help them adjust with variables in their kitchen environments.

Reason To Believe

Customizable temperature

Fingerprint resistant

Qualifying Question

How often do you have to clean the outside of your refrigerator due to smears and smudges?

Demo

Wipe chocolate sauce on the refrigerator door. Show your customers how easy it is to clean fingerprint-resistant stainless steel with just water and a microfiber cloth.

Data Point Insight

Whirlpool brand now offers fingerprint-resistant stainless steel as a color option across all kitchen appliance categories.

Short Description

Hide fingerprints and smudges with steel that easily wipes clean. Available in Sunset Bronze, Black Stainless Steel and Stainless Steel finishes.

Long Description

Easily hide fingerprints and smudges with this fingerprint-resistant surface. Not only will you not be able to tell the difference between this and traditional stainless steel, the easy cleaning keeps the largest appliance in your kitchen looking its best.

Reason To Believe

Smudge-free surface

WRS325SDH Product Feature

Lowest Repair Rate

Short Description

Whirlpool brand refrigerators have the lowest repair rate among side by side refrigerators*
*Claim compares Whirlpool branded refrigerators to GE, Frigidaire, Samsung and LG.Based on service required data, Q2 2022-Q2 2023, Traqline - The Stevenson Company, 2023.

Can Caddy

Short Description

Free up shelf space and get more flexibility using this in-door can caddy that holds either cans or bottles.

Frameless Glass Shelves

Short Description

Store more items on each shelf with wall-to-wall frameless glass shelves, which offer greater storage flexibility.

Adjustable Gallon Door Bins

Short Description

Move these adjustable bins anywhere in the door for increased loading flexibility when and where you need it.

Deli Drawer

Short Description

Store plenty of meat and cheese with a deli drawer.

Exterior Ice and Water Dispenser with EveryDrop™ Water Filtration

Short Description

Access fresh filtered water and ice without ever opening the refrigerator door using dual pad dispensers.

LED Interior Lighting

Short Description

Keep food looking as good as it tastes. Light is cast inside the refrigerator so food looks like it's supposed to.

Tap Touch Controls

Short Description

Clean these controls as easily as you use them.

Hidden Hinges

Short Description

Get a seamless look with door hinges that stay out of sight.

Fingerprint Resistant

Short Description

Resists fingerprints and smudges with steel that easily wipes clean. Available in Black Stainless Steel and Stainless Steel colors.

Factory-installed ice maker

Short Description

A factory-installed ice maker churns out all the ice cubes you need, all year round.

Adaptive Defrost

Short Description

Adaptive defrost automatically monitors the freezer environment and runs the cycle only when necessary.

LED Dispenser Night-Light

Short Description

Easily find water and ice at night when you turn on the dispenser night-light.

Humidity-Controlled Crispers

Short Description

Store fruits and vegetables in their ideal environment.

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36-inch Wide Side-by-Side Refrigerator - 25 cu. ft.

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Top Features

Can caddy

Hidden hinges

Frameless glass shelves